5 Must Be Questions In a Sales Letter - Must Know

The Sales Letter Secrets Finally Revealed! If you want to know how they do it, you will definitely need to know what they do.

People have included all kinds of sales pitch in their sales letter but sometimes do not achieve the results they want. The importance of a sales letter is likened to having a shop to sell cars. If looks of your store does not provide a good impression, no one is going to buy your cars.

Thus, you must ensure that your sales letter have answers to basic questions, and instill interest in your visitors towards your product just with these five specific questions:

1. What's in it for me?

The number one rule of salesmanship - people only buy for one reason, which is to get the results of a product, what they will receive out of it. To do this, you need to be quick to catch their attention from the beginning with your headline. Create a compelling headline and tell your visitors what they will get in one shot by your title.

2. How my life better?

This is where you need to understand the emotional appeals that attract your prospects like moths to a flame. Do they want to become richer, smarter, better looking, thinner or more popular? Do they want to save time, money or effort?

Study your niche market until you know what emotional buttons to push and you will see a huge increase in your sales instantly. Use their desires to attract, this is where you'll nod and continue reading until the end.

3. Why should I trust you?

People are skeptical when it requires them to take their wallets to buy a certain product. You must clear their doubts by providing positive testimonials from your previous customers and emphasize the benefits of your product.

If you do not have testimonials for your product, search for forums related to your niche and offer to give a free copy in exchange for a testimonial - usually you get a hot response in no time.

4. What would happen if I say no?

You will not let them say no, that's all. Remind them of the problems they experience, frustrations, how much money will they lose, or the sadness of their lives are now - and tell them how they can change all at once, just by a small investment in your product.

5. Do I stuck with your product?

This is where you seal the deal. Tell them that you provide a 100% satisfaction guarantee, they must do so now. The most important thing is to make the purchase, and the rest depends on their choices. 70% of people who buy a product will not refund unless they have seen something similar before or they have planned only "borrow" from the beginning.

When you have all these points in response to your sales letter, you not only gain the questions your prospects an unfair advantage over the competition but also let your know prospect that you care about their problems and you have the solution that they need.

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